Earlier this year I did an interview about Social TV for the Association of National Advertisers’ ANA Magazine.
You can download a PDF of the article here.
And while we’re on the subject…
If you’re a starry-eyed optimist, you may enjoy my glowing post about the promise of Social Television.
If you’re a gimlet-eyed cynic, you may enjoy my cautionary post about the peril of Social TV.
But maybe — just maybe — you’re a pragmatist.
In that case, I recommend you read both 🙂